A highly informative session that will take a closer look at the marketing of the abortion industry including the hierarchy of choices, subtle and not-so-subtle manipulation tactics, and how to combat that in our messaging and mentoring. It will provide participants with an understanding of the mind-set of the woman desiring an abortion, what does she believe, what was she told, and how to help her. Applying these skills will allow centers to cast their nets wider to reach even more abortion-minded/vulnerable women before the abortion industry does.
